Skip to content
March 14, 2010 / Adam + Dan

Ikea tries Homebase

Ikea recently kitted out Metro Stations recently with sofas and lamps to create a living room style feel to the busiest stations in Paris. The campaign allowed users to try out all the products and get to experience living an Ikea lifestyle whilst they waited for their train.

It’s quite a cool idea, but when you put it next to the Homebase station, it shows why Ikea is flat packed, not action packed.

Bookmark and Share

Click here to view main website

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: